WEBSITE DEVELOPMENT
At some point, your business will need to build a website to help it grow online. Not only does a good site help you find, educate and convert new customers but today, even those given word of mouth recommendations will validate it by researching the company online.
It takes website visitors 50 MILLISECONDS to form an opinion of your business, meaning time, effort and thought must be invested into your website. It must be searchable through Google, look and feel professional, inform potential customers about your services and USPs and move them down the purchase funnel. All as cost-effectively as possible
At Blue Digital we can help you build a professional website that your customers can find and that actually drives business without breaking the bank. We use existing website build platforms rather than WordPress to keep costs down and ensure you can maintain the site yourself without expensive, ongoing maintenance charges.
5 BENEFITS OF A WEBSITE FOR SMALL BUSINESSES
1. SHOW YOU EXIST
In today's world, people are now looking online for ideas, recommendations and solutions. If you do not have a presence online you are missing out on opportunities from people who simply don't know you exist. Besides 60% of customers won't recommend a business unless it has a website.
2. INCREASE TRUST
75% of consumers judge a businesses competence by its website. By having a well designed and informative website, potential customers can learn more about you, how much your services cost and even look at reviews and testimonials from previous customers. All of this helps them build trust in you and your businesses before even meeting
3. 24/365 BUSINESS PRESENCE
Today's digital world is active 24 hours a day, 365 days a year. and potential customers are looking for information and services when they want not when you are available. A well-designed website ensures you never have to worry about missing business, even if your sleeping. Not to mention 88% of consumers searching for a business visits it within 24 hours
4. EDUCATE CUSTOMERS
A website can not only provide a platform to highlight your services, costs and customer ratings but can also help educate customers on your story and unique selling points. All of this can help build trust and turn a site visitor into a customer.
5. FUNNEL VISITORS
A website is of no value to a small business unless is helps generate new customers and revenue. A well-designed website should take the site visitor on a journey to educate them, promote the businesses USPs and enable them to take action like arrange an appointment or even buy online.
ADVANTAGES OF TEMPLATE WEBSITES OVER CUSTOM FOR SMALL BUSINESSES
At Blue Digital, we believe website build platforms are more beneficial to small businesses rather than traditional WordPress websites because of the following reasons
Lower build costs
By using pre-built templates and widgets, the time it takes to build a website with a platform like Wix or Square Space is considerably less than building it from scratch. Therefore the cost of the build is significantly less, making it more cost-effective.
High level of capabilities
For the majority of today's small businesses, the capabilities provided from website design platforms will fulfil all requirements whether its a blog, lead generation or eCommerce. In most cases, only larger more complex sites will require something bespoke.
Easy ongoing maintenance
The ease of managing a site through website design platforms reduces the need to pay for expensive ongoing maintenance and ensures the site owner can make changes rapidly.
Visibility in Search Engines
The opportunities for Search Engine Optimisation are as good with website build platforms as they are with bespoke WordPress websites. This means you are as likely to show up in Google regardless of what you use to build your site
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BASIC WEBSITE
0-5 Pages
0-5 Pages of Copy Writing (Spanish & English)
Basic Informative or Lead Capture
SEO Compliant
Blog Integration
Social Media Integration
Google Analytics Integration
Mobile-Friendly Design
Full Handover of Site & Training
Price 500 Euro
COMPREHENSIVE WEBSITE
5-10 Pages
5-10 Pages of Copy Writing (Spanish & English)
Basic Informative or Lead Capture
SEO Compliant
Blog Integration
Social Media Integration
Google Analytics Integration
Mobile-Friendly Design
Full Handover of Site & Training
Price 1,000 Euro
BESPOKE
For more comprehensive designs including
More Pages
Video Integration
eCommerce
Members Areas
Database Integration
Costs depends on scope